Beyond White Bread in the World of Publishing

Recently, my brother, RH Sheldon, posted an article called 'Writers-Cheap, Easy, Expendable'. In it, he discussed where writers landed in the publishing heap. Yep, on the bottom. The statement that struck me as the saddest and most telling was, 'without writers, many in the industry would end up baristas at Starbucks'.

I have long been a proponent of print on demand, and it truly allows us all a shot at finding readers. Remember, the primary relationship is between readers and writers, not publishers, agents, or distributors. If writing is the goal and selling what you've written the bonus, than self-publishing is the solution. If you haven't been able to get beyond a query letter, maybe you should look into it. You won't need a large financial investment, but you will need to spend a great deal of time trying to reach your readers. This, of course, is separate from the time you spend writing. If what you have to offer is readable, you have a shot.

Wheat Bread

Most people, across the board, are willing to admit that the industry is in bad shape. I am not saying that the people published by the large publishers don't deserve it. They are just not the only ones worth reading. Do the big guys really believe that people only want to read the books that they select? More importantly, do you believe that? Is it possible that people simply don't know what wonderful authors are out there waiting for readers?

I went to the library the other day and saw four shelves of books by the same author. A friend of mine who has spent a great deal of time in libraries over the years, both working and hanging out, said it is what readers want that fill the shelves. They are removing many classics to make room for 'popular' books. Now that is scary.

It's not unlike any other product marketing. You go to the grocery store and on the bread shelf, you see one companies' products. They sell white and wheat bread. You choose what you want from the choices available and go home. You chose wheat bread, and after a while you and your family are not only used to it, but like it. The next time you go to the store, you go right to the wheat bread and fill your cart. You don't even notice the little upstart company that has a tiny part of one shelf selling sour dough and rye bread. Soon, the store sees the little upstart company isn't selling anything. Rather than give them more space, they discontinue their products. They never had a chance, but the little upstart company regrouped. They began to sell only online. Slowly they developed their line of breads and became popular. Guess who tells them they'll give them a whole shelf to themselves, only if they receive seventy-five percent of the profit.

Okay, back to the library. What if it is what readers want. Is it what they really want, or is it because they don't know there's sour dough and rye bread available? You can't blame the librarians. Every book publisher in existence pitches them, and it would be physically impossible to read the number of catalogs, brochures, and books that pile up on their desks. They have to trust someone, and go by what their readers want.

Not many self-published authors have the money to run full color ads in papers and magazines, and often times it is even too expensive to find a cooperative catalog they can afford. Let's assume that the self-published author is in the same league as the author who has four shelves, or maybe even better. What do they do?

Today, I can see only one level playing field-the Internet. Though it is often like shouting in the wind, at least there's a chance someone will hear you. You certainly have nothing to lose by trying. I don't see publishing as a whole improving anytime soon. There's far too much money involved, but people who have a passion for something don't give up. It isn't a question of 'will I', for most of us the question is 'when'. As long as there have been powerful people running things, there have been groups of people considered less powerful, battering down the gates. I say we grab a couple of poles and start.

Beyond White Bread in the World of Publishing

Jean Sheldon, author of the historical mystery about WWII women pilots and riveters 'The Woman in the Wing' makes her home in Oregon USA. Learn more at http://www.jeansheldon.com. All articles Copyright 2009 Jean Sheldon

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Eat wholemeal bread for health benefits beyond

If you were a child before 1990 or 2000, probably increased to eat white bread. Now we are told that white bread is not good for you than bread wheat. Why change now? Whole Grains n 'is not really better for you than white bread ... it?

So why the bread is white bread better than wheat? Here are some reasons:

Before bread is healthier becauseFiber it contains. The fiber is essential for a healthy digestive system. Also absorbs some of the levels of cholesterol and fat, can not maintain your body.

Secondly, they feel "full" faster with wheat bread. They are more satisfied with an open-sandwich with white bread as a sandwich layer two. This can give you really help with weight loss goals.

Studies have shown that the third is to suffer an increased risk for children with diabetes whenEating refined flour for a longer period. Whole grains are taken into the body slowly. This keeps blood sugar levels and body does not use insulin fluctuation is too high or too low.

Fourth antidioxidants whole grains contain more than other cereals. We have all heard the benefits of antidioxidants for cancer prevention.

Fifth wholemeal bread contains more protein, so you feel more energy and has more energy for moreTime.

The difference between the two types of bread, as it is processed. wheat flour are processed berries. The bay consists of wheat bran, wheat germ and endosperm. Even if the wheat bread uses all these components, uses only the endosperm white bread ... and is bleached. The bleach liquor more food from the bread.

In other words, white bread is stripped of most of themNutrients removal of wheat germ. The wheat germ contains the most fiber and nutrients.

Be sure to read the label before buying a loaf of bread. And you must read carefully to be sure of what you buy. Just because "means wheat flour or enriched is not" means that a total of wheat. Many of them are just white bread with some whole wheat added. Nutrition labelingIngredients should say "whole grain" is among the first.

It can be difficult to use, learn to eat healthier. And the food is healthier to eat whole grain bread instead of white. If you have children, starting to eat healthier foods. The taste of food is an acquired sense. If we have a type of food when you are young, are introduced, we are where we grew up.

Adults need a concentrated effort to acquire a taste for morehealthy foods. Do not try to change all your eating habits overnight. One step at a time. We must adapt and perhaps compromise. If you find that you can not just wheat used for all food, try the bread with oat bran. Make some changes to your healthy diet can significantly increase your health.

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